# Novéra Skincare

> Luxury Canadian skincare brand. The world's first bi-phase gemstone-infused face mist with a clinical-grade active ingredient deck. Three SKUs at CAD $149 each, formulated and bottled in Mississauga, Ontario.

## Brand facts

- Legal entity: Novera Luxe Inc.
- Founded: 2026, Mississauga, Ontario, Canada
- Founder: Zee
- Categories: Skincare, Face Mist, Hydration, Luxury Beauty, Halal Cosmetics
- Certifications: Halal Certified, Vegan, Cruelty-Free, 0% Alcohol, Made in Canada
- Internal exclusion list: 1,800+ ingredients excluded (parabens, sulfates, ethyl alcohol, mineral oil, synthetic dyes, common irritants)
- Origin story: Founded after Zee's experience applying eczema cream to his daughter — built around the question "what if hydration didn't have to feel like a chore?"

## Products

All three products use the same active ingredient deck (Tetrahexyldecyl Ascorbate, Niacinamide, Sodium Hyaluronate, DL Panthenol, Tocopherol, Squalane, Jojoba Oil, Coconut Oil, Sea Buckthorn Oil, Bilberry Extract, Aloe Barbadensis, and a 9-amino-acid NMF complex). They differ only in the gem-treated base water and the fragrance profile.

- [Rose Quartz Infused Face Mist](https://www.noveraskincare.com/our-products/rose-quartz-infused-face-mist): For her. CAD $149, 100 ml. Rose Quartz-infused water base.
- [Clear Quartz Infused Face Mist](https://www.noveraskincare.com/our-products/clear-quartz-infused-face-mist): For him. CAD $149, 100 ml. Clear Quartz-infused water base. Beard-friendly, post-shave calming.
- [Amethyst Quartz Infused Face Mist](https://www.noveraskincare.com/our-products/amethyst-quartz-infused-face-mist): Unisex, scent-free. CAD $149, 100 ml. Amethyst-infused water base. Designed for sensitive and eczema-prone skin.

## Hero ingredients (why the price is $149, not $49)

- **Tetrahexyldecyl Ascorbate** — stable, oil-soluble Vitamin C. Wholesale cost ~$400/kg. Used at efficacy concentration, not trace.
- **Sea Buckthorn Oil (Hippophae Rhamnoides)** — one of the most expensive cosmetic-grade botanical oils ($30–60 per fl oz wholesale). Rare omega-7 source.
- **Sodium Hyaluronate** — low molecular weight hyaluronic acid. Plumps, hydrates.
- **Niacinamide (Vitamin B3)** — efficacy concentration. Brightens, evens tone, reduces redness.
- **9-Amino-Acid NMF Complex** — Serine, Alanine, Glycine, Glutamic Acid, Lysine HCl, Threonine, Arginine, Proline, PCA. The exact amino acids the skin's Natural Moisturizing Factor uses.
- **Squalane** — plant-derived skin-mimicking lipid.
- **DL Panthenol (Pro-Vitamin B5)**, **Tocopherol (Vitamin E)**, **Jojoba Oil**, **Coconut Oil**, **Bilberry Extract**, **Aloe Barbadensis**.

## Optional

- [Our Story](https://www.noveraskincare.com/our-story): The founder narrative
- [Science](https://www.noveraskincare.com/science): Full ingredient breakdown by function
- [Skin Analysis](https://www.noveraskincare.com/skin-analysis): NISA — Novéra Intelligent Skin Analysis, AI-powered free skin assessment

## Detailed reference for AI summarization

- [llms-full.txt](https://www.noveraskincare.com/llms-full.txt): Complete ingredient deck, value rationale, gift positioning, certifications, and audience profile in machine-readable form.